🛒 How to Sell on Amazon from Pakistan (Step-by-Step Guide)

Ever dreamed of selling your products globally while sitting in Pakistan? Thanks to Amazon’s Global Selling Program, that dream is now possible. Even though Amazon doesn’t operate a dedicated marketplace in Pakistan, you can still become a seller by registering with a foreign entity. This detailed tutorial will guide you step-by-step on how to start selling on Amazon from Pakistan—legally, professionally, and successfully.

🌍 Step 1: Understand the Amazon Marketplace

Amazon is a global e-commerce giant, with multiple marketplaces like Amazon.com (USA), Amazon.co.uk (UK), and Amazon.de (Germany). As a seller from Pakistan, you can register to sell in any of these. Most Pakistan-based sellers start with Amazon.com because it has the largest customer base.

📄 Step 2: Register a Business

To sell on Amazon, you need a registered business. If you're in Pakistan, you can either:

• Set up a sole proprietorship or company under SECP (Securities and Exchange Commission of Pakistan)
• OR register a business abroad (e.g., in the US or UK using services like FirstBase or Stripe Atlas)

Tip: Many sellers prefer registering an LLC in the USA because it simplifies Amazon registration and payment processes.

💳 Step 3: Open a Bank Account & Payment Solution

You will need a bank account that supports foreign currency and online payments. Here’s how to do it:

• Use a service like Payoneer to receive Amazon payments.
• Connect your Payoneer account with your Amazon Seller Central.
• You can withdraw funds to your local Pakistani bank (like Meezan, HBL, etc.).

🧾 Step 4: Prepare Required Documents

Make sure you have the following documents ready before registering:

• Valid National ID (CNIC or passport)
• Utility bill (proof of address)
• Bank statement (linked to your payment method)
• Business registration certificate (optional but recommended)

🛠️ Step 5: Create an Amazon Seller Account

1. 👉 Visit: sellercentral.amazon.com
2. Click on “Sign up” for a professional seller account (costs $39.99/month)
3. Enter your business info, tax details, and banking info (e.g., Payoneer account)
4. Verify your identity via a short video call with Amazon (hold your ID during call)

Tip: Use your real details—any mismatch can lead to account suspension.

📦 Step 6: Choose What to Sell

Do proper product research before listing anything. Tools like Jungle Scout, Helium 10, or AMZScout can help you analyze what’s trending and profitable. Avoid restricted or gated categories unless you get special approval.

Popular Niches: Kitchenware, phone accessories, home decor, baby products.

📸 Step 7: Create a Product Listing

Make your listing attractive by adding:

• High-quality images (use white backgrounds)
• SEO-friendly title and bullet points
• Detailed product description
• Competitive pricing

Tip: Hire a professional to write your product copy and optimize keywords.

🚚 Step 8: Choose Fulfillment Method

There are two main methods:

• FBA (Fulfilled by Amazon): You ship your products to Amazon’s warehouses. Amazon handles delivery, returns, and customer service.
• FBM (Fulfilled by Merchant): You handle storage, packaging, and shipping yourself.

Pro Tip: New sellers prefer FBA for ease and customer trust.

📈 Step 9: Launch and Promote

After listing your product, you’ll need to market it to get sales. Use:

• Amazon PPC (pay-per-click advertising)
• Influencer marketing on TikTok or Instagram
• External blogs, YouTube videos, or reviews

🧯 Step 10: Stay Compliant

Maintain a healthy account by:

• Shipping on time (if FBM)
• Responding to customer queries quickly
• Avoiding policy violations (like fake reviews or listing manipulation)

🎯 Conclusion

That’s it! Selling on Amazon from Pakistan is no longer a mystery. With the right documents, a global payment solution, and a strategy to find the right products, you can build a successful business from your home. Follow each step carefully and take time to learn Amazon’s rules and tools. 🌍

Have questions or want to share your journey? Leave a comment below and let’s help each other grow! 💬